Lesson Plan for Senior Secondary 1 - Commerce - rguments For And Against Elimination And Survival

### Lesson Plan: Arguments for and against Elimination and Survival of Wholesaler Channels of Distribution --- #### Subject: Commerce #### Grade: Senior Secondary 1 #### Topic: Arguments for and against Elimination and Survival of Wholesaler Channels of Distribution #### Duration: 60 minutes --- #### Objectives: 1. **Cognitive:** - understand the role of wholesalers in the distribution channel. - identify and discuss the arguments for and against the elimination of wholesalers. - evaluate the potential outcomes of eliminating or retaining wholesalers. 2. **Affective:** - appreciate the complexity of distribution channels. - develop a balanced viewpoint considering both advantages and disadvantages. 3. **Psychomotor:** - present arguments and engage in constructive discussions. --- #### Materials Needed: - Whiteboard and markers - Projector and computer for presentations - Handouts with key points about wholesalers - Case studies/examples of distribution channels - Notebooks and pens --- #### Lesson Structure: 1. **Introduction (10 minutes):** - Greet the students and ensure everyone is settled. - Briefly introduce the topic and explain the importance of understanding distribution channels in commerce. - Share the lesson objectives with the class. 2. **Presentation (15 minutes):** - Use a PowerPoint presentation to explain: - What a wholesaler is and their role in the distribution channel. - Illustrate the typical distribution channel: Manufacturer → Wholesaler → Retailer → Consumer. - Discuss the benefits wholesalers bring to the supply chain, including bulk breaking, storage, transportation, and market information. 3. **Group Activity (15 minutes):** - Divide the class into two groups. Assign one group to argue for the elimination of wholesalers and the other to argue for their survival. - Distribute handouts with key points to each group for guidance. - Allow each group 5 minutes to prepare their arguments. 4. **Class Debate (15 minutes):** - Facilitate a debate between the two groups. - Ensure each group presents their arguments clearly: - **For Elimination:** Reduced costs, direct manufacturer-to-retailer relationships, faster distribution, modern technology enabling efficient distribution. - **For Survival:** Efficacy in managing bulk orders, reducing storage hassles for manufacturers, market and sales expertise, warehousing, and transportation advantages. - Encourage rebuttals and ensure respectful discussion. 5. **Conclusion (5 minutes):** - Summarize the key points raised during the debate. - Highlight any consensus or particularly interesting arguments from the discussion. - Reiterate the complexity and importance of wholesalers in certain scenarios. 6. **Homework/Assignment:** - Assign a short essay where students must present their personal viewpoint on whether wholesalers should be eliminated or retained, supported by arguments discussed in class. - Provide a deadline and discuss expectations for the assignment. --- #### Assessment: - Participation in group activity and class debate. - Quality and depth of arguments presented during the debate. - Evaluation of the homework essay for understanding and application of the topic. --- #### References: - Commerce textbooks and resources. - Relevant case studies and real-world examples. - Articles on supply chain efficiency and distribution channels. --- #### Reflection: - Were students engaged and did they participate actively? - Were the lesson objectives met? - What could be improved in future lessons on similar topics? --- With these detailed steps and activities, students will gain a comprehensive understanding of the role of wholesalers and the implications of their potential elimination or survival within the distribution channel.